Project Details
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Client:WD Auto Supply
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Industry:Automotive Detailing Products & Ecommerce
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Role:Shopify Setup, SEO Maintenance, Custom Site Updates, Label Design, Packaging Design & Brand Graphics
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Related Brand:WD Detailing
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Website:www.wdautosupply.com
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Online:WD Detailing YouTube
WD Auto Supply ecommerce website and Shopify storefront foundation.
Project Overview
WD Auto Supply is an automotive detailing product brand connected to WD Detailing, a highly recognized detailing channel with more than 1.6 million YouTube subscribers. My work helped establish the brand’s ecommerce foundation, visual product presentation, packaging system, and ongoing SEO support so the product line could feel polished, organized, and ready for a large automotive audience.
Shopify & Site Support
I created the initial Shopify store, set up the ecommerce structure, supported the site after launch, and handled ongoing maintenance requests including SEO updates, site edits, custom functionality, and Shopify-specific improvements. The work focused on making the online store easier to manage, easier to shop, and better aligned with the brand’s product line.
Product label design system for WD Auto Supply detailing products.
Packaging and brand graphics created to support a professional product line.
Product Label Design
A major part of the project was designing the full label system for WD Auto Supply’s detailing products. This included bottle label design, visual hierarchy, product naming presentation, color systems, and layout consistency across multiple products and size variations so the line felt cohesive on shelves, online, and in customer hands.
Packaging & Brand Graphics
Beyond the bottle labels, I also created packaging design for towels, brushes, and related detailing products. The goal was to keep the packaging clean, recognizable, and consistent with the WD Auto Supply brand while still making each product type easy to identify and visually strong in ecommerce photography.
Ecommerce graphics, product presentation, and visual brand support.
SEO Maintenance & Updates
My ongoing work includes SEO maintenance and website updates designed to keep the site aligned with search opportunities, product priorities, and the evolving needs of the brand. This includes metadata updates, category/content support, technical edits, custom site adjustments, and implementation work that supports visibility and usability.
Custom Functionality
I also created and installed custom site functionality when the standard Shopify setup needed to go further. These updates helped support the brand’s ecommerce presentation, site content, and backend flexibility without losing the clean shopping experience customers expect from a product-focused store.
Packaging and product presentation work for detailing accessories.
Product graphics and promotional creative supporting the WD Auto Supply line.
Detailing product label and packaging creative built for consistency across the brand.
Graphic Design Scope
The graphic design work was one of the largest parts of the project. I created brand assets, product labels, ecommerce graphics, packaging layouts, and visual materials that helped WD Auto Supply feel like a complete product brand rather than just a collection of individual items.
Impact
The work helped give WD Auto Supply a more complete ecommerce and product identity, combining Shopify setup, site support, SEO maintenance, custom updates, product labels, packaging design, and brand graphics into one cohesive system built for a fast-growing automotive detailing audience.
Additional ecommerce and product design support.
Packaging, product visuals, and brand presentation details.
Final visual support slot for the WD Auto Supply ecommerce and product design system.
